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D.I.Y. Advice for Indie Artists from CMJ Music Panels
Last week's CMJ 2011 Music Marathan & Film Festival had lots of panels and lots of performances. Here are some nuggets of advice for indie artists from music industry panelists with a focus on social media, relationships with fans and the real meaning of DIY. CMJ 2011 took place in New York City from October 18 ...
Is Occupy Wall Street Fair Game for Music Marketing?
Occupy Wall Street (OWS), the Manhattan sector of a growing international protest movement-in-the-making, has already seen a few famous musicians drop by including Lupe Fiasco and Kanye West. It's also being used by some musicians to promote their music, including an artist called Penguin Prison that took a previously released song and repurposed it for OWS. ...
How to Promote a Show. You May Not Like What You're About to Read....
After having a poorly attended show, it's easy to point the fingers at everyone else. The bottom line: the turn-out is entirely your responsibility. When trying to promote your show, you would expect there to be a team of people to help out: the club, the booker, the other bands, and the promoter. And, yes, they ...
Soundoff.FM - Fun Way to Discover and Promote Music
SoundOff.fm launched to the general public late last month as a music discovery game and indie artist promotion site that allows musicians to upload song samples for participants to choose in battles between two songs. It's a very simple concept that they seem to be executing well yet they're also gradually adding features that fit with ...
Danny Bennett on Managing Tony Bennett and the #1 Album Duets II [part 2]
With the recent release of Duets II, Tony Bennett is not only making headlines but has also achieved his first no. 1 album on the Billboard 200. He has done so by staying true to himself and charting a path created with his son and manager Danny Bennett. Yesterday I wrote about Danny Bennett's approach to ...
Report: What the Second Decade of Digital Music Will Look Like [slides]
Global marketing and communications giant J. Walter Thompson works to keep major brands like Bayer, Ford, HSBC, Johnson & Johnson, Shell and Unilever ahead of the curve. In a new study, they concluded that in 2011 “we got a clearer glimpse of what the second decade of digital music will look like—and it's quite different from ...
How to Conquer Your Musical Niche
The internet has done a lot of wonderful things for musicians. By somewhat leveling the playing field on a global scale, musicians can now market their music and expand their brands further than ever before, quicker than ever before. Day after day we are inspired by the success stories of others who came out of nowhere, ...
Only 3-4 Digital Music Services Will Survive Next 12 Months, Says Digital Exec
Let the culling begin. There is only “room for three or four" digital music services, and we'll see a number of them close in the next twelve months," according to Deezer UK's Managing Director Mark Foster. Since launching in the UK in September, Deezer claims 1.4 million premium subscribers, in large part thanks to a bundling ...
Danny Bennett on Managing Tony Bennett, Alternative Marketing and Digital Music [part 1]
![Danny Bennett on Managing Tony Bennett, Alternative Marketing and Digital Music [part 1]](https://s3.amazonaws.com/allaboutjazz/photos/profile/musician/6d8295a8953f0df015bdfa0779960fff.jpg)
Danny Bennett has been instrumental in the career of his father, Tony Bennett, yet he's received relatively limited public attention over the years. I recently spoke with Danny about his career, his marketing approach for Mr. Bennett and his longtime desire to push the music industry towards digital music and the web. Though this is a ...
Digital Music Sales to Triple in 4 Years to $20.1 Billion [report]
The digital music industry is set to double from $7.4 billion to $20.1 billion in 2015, according to a new study. That's a compound annual growth rate of 22.1% over the period. Subscriptions will be the fastest growing segment, growing at a compound annual rate of 60.8% to 2015. In terms of digital music market value, ...
