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Five Tips to Increase Your Email Engagement Rate
The success of an email campaign is largely determined by the open rate and click-through rate, or in other words, the audience’s engagement with your newsletter. It’s important to track these metrics and find ways to continuously increase engagement. Original Post Featured On FanBridge Blog We know that newsletters are naturally a highly engaging medium, but there are ...
How You Should Be Writing Your Music Press Releases
A good press release is the foundation of a forward thinking press campaign, so getting it right is really important in order to ensure that recipient of the release wants to carry it in their publication. Writers and journalists tend to receive press releases in their droves, so you will have to do all that you ...
Check-In On YouTube: 6 Best Practices For Bands And Labels
Following in the footsteps of digital media hosts Netflix and Hulu, YouTube is joining the game of original content programming. YouTube is financially backing stars such as PrankvsPrank, who have been playing spontaneous and creative pranks on each other for the past six years, and Smosh, who make parody videos, to name a few. Guest Post ...
13 Ways To Launch A Successful Music Kickstarter Campaign
In my quest to curb financial devastation of credit card interest in a month of not many gigs,I have decided to launch a kickstarter to raise $10,000 for my new EP. In the same month I am preparing for the biggest tour in my life. Guest Post Written By Kosha Dillz - @koshadillz I have created a ...
Playing An Unconventional Gig? Use Unconventional Promotion.
Playing unconventional music venues can be a great way to expand your brand. Make those gigs a success through creative promotion, storytelling, and finding a unique narrative. Guest Post by Michael Gallant on Disc Makers Blog In “How to find and play unconventional music venues,” we published advice from Hillary McAndrew Plate, founder of Arts Consulting ...
Four Simple Ways to Engage Your Social Media Audience
We have defined engagement and found benchmarks to aim for, but how exactly do you engage with your audience on social media? There’s no hard and fast rules, but here are a few good ideas you should stick with if you’re looking to build a good relationship with your social media followers: Guest Post from FanBridge Blog Be present The ...
Nine Quick Tips To Take A Music Career To The Next Level
Musicians have no problem creating master plans to “rule the world," but they often fall short of seeing these plans through effectively. What an unfortunate waste of talent! As Ralph S. Larsen, CEO of Johnson & Johnson, said, “The best-thought-out plans in the world aren't worth the paper they're written on if you can't pull them ...
Four Smart Ways To Use Your Press Materials Better
Most musicians know that songs, biographies, one-sheets, photographs, videos, press releases and interviews can all be used to help get gigs, blog reviews, radio play, endorsements, and so much more. But in what formats should these materials be submitted? Let’s review 4 possible options together with feedback from a few industry pros. Guest Post by Bobby Borg, author ...
The Three Biggest Reasons Why You Might Still Want To Sign With A Record Label
Depending on who you talk to, the internet has either helped or hindered the music business. Some people think it's done both. Sure, sales are down and the economic paradigm continues to shift, but access to music has never been greater, vinyl sales continue to grow, and with such a low barrier to entry, it seems as ...
Forming A Band As An LLC: A How-To Guide
When you start making a bit more money as a band and get to the point where this is really your career, you need to start treating it like a job. Your band has become a company, and just like any other company, you need to organize yourself, deal with taxes, and protect yourself. Here is a ...
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