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CASH Launches Revolving Loan Fun For Musicians
Here Jesse von Doom of CASH Music explains operations behind the CASH Music Revolving Fund, a system put in place to allow artists access to the capital needed to properly market their wares, as well outlining the guiding principles behind the fund. Guest post Jesse von Doom of Cash Music Last Friday, way too late for a ...
Trademark Basics For Musicians
Here, we break down the basics behind trademark law, take a look a how to define who owns a trademark, trademark licensing, how one infringes on a trademark, and other important things to keep in mind. Guest post by Becki C. Lee Esq on Watt Your band name may already be a trademark. I don’t mean ...
CD Baby Adds Analytics Dashboard To Serve 400,000 Indie Musicians
You know that you have fans, but where do they live? How do they discover music? Understanding who your fans are can mean the difference between success and failure. A new analytics tool from CD Baby is designed to provide answers. CD Baby has launched a Trending and Analytics dashboard for the 400,000 artists that uses ...
How To Crowdfund A Jazz Album
Here jazz saxophonist & songwriter Mike Casey details how he successfully raised over 100% of the money needed to record his latest album exclusively through the use of crowdfunding. Guest Post by Mike Casey on JAZZFUEL Hello fellow artists! My name is Mike Casey and I am a passionate jazz saxophonist & songwriter. My debut album, “The ...
How To Rekindle Fan Interest With Retargeted Advertising
Losing potential customers as a result of distraction is an all-too-common occurrence in the world of event organizing, so it can be good to put a system of retargeted advertising in place to remind potential event-goers of what they could be missing. Guest post by Ronnie Higgins on Eventbrite It’s a likely scenario: someone arrives to ...
What To Expect When You Hire A Music Publicist
Related: Hiring a Publicist: Is It Worth It? While many artists may believe that hiring a music publicist will solve all their problems, this is sadly far from the truth. Here we look at a few things artists ought to keep in mind when considering bringing a publicist on board. It’s a common misconception in the ...
How To Use Video E-Cards For Holiday Music Marketing
If you're short on ideas for how to connect with fans and share content this holiday season, a well placed e-card can be just the thing to engage fans and add some levity to an otherwise stressful season. Guest Post by Team FanBridge on the FanBridge Blog The Holiday season is here! If you feel yourself running ...
How Musicians Can Benefit From SEO
If you have any hope of being found via a Google search, Search Engine Optimization is key. That said, SEO works differently for bands and artists than it does for other organizations like businesses and bloggers. Here we look at how. Guest Post by Eric Brantner If you want to be found in Google results, Search ...
Marketing Your Music with Seasonal Spotify Playlists
When the holiday season rolls around, it can be challenging, as an artist, to come up with seasonally themed content to share with your fans. Spotify has your back however, and a festive playlist share can be just the thing to engage fans. Guest Post from Team Fanbridge on Fanbridge It can be tough to think ...
