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New YouTube Analytics Help Artists Get To Know Their Subscribers
Source:
HypeBot
When it comes to garnering views on YouTube, amassing subscribers is essential. Subscribers represent some of your most devoted fans, and are more likely to engage with the content as well as other listeners. Helpfully enough, YouTube is planning drop some new analytics metrics to help artists better track new subscribers. Guest post by Chris Lejuez,Video Services Account Coordinator at The Orchard on The Daily Rind In the process of amassing viewership on YouTube, gaining subscribers is key. Subscribers are ...
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For Online Music Success, Keep The Theory Of 22 In Mind
Source:
HypeBot
If social media is indeed the new word of mouth, then it is important to keep in mind that the 'rule of 22' (that a person with a complaint will tell an average of twenty-two people) also applies, and that artists promoting themselves online need to be careful to avoid missteps. Guest post by Bobby Owsinski of Music 3.0 Last week I discussed in a post about how social media is really only word-of-mouth. That’s important to remember because word-of-mouth is ...
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Expecting Too Much From A PR Campaign Can Kill Your Chance Of Success - Here's Why
Source:
HypeBot
A PR campaign can be one of the best investments an artist can make when they're planning a major release, but putting too much faith in it and setting your expectations sky-high can in many ways be as detrimental as having no PR campaign at all. Guest post by Angela Mastrogiacomo of the ReverbNation Blog Going all in on a PR campaign for your newest release can be one of the smartest investments you make. In fact, I’d put it up ...
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Spotify For Artists Now Offering Stats For All Your Songs
Source:
HypeBot
Although Spotify would formerly only provide data on songs with 1000+ streams, the streaming platform is now allowing artists to view listening stats for all their music, along with several other positive changes. Guest post by Chris Robley of DIY Musician You now have access to more streaming data on Spotify. Spotify used to only display data on songs if they had more than 1000 streams. Thankfully they changed that. You can now view streaming stats on your top 200 songs, and ...
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5 Tips For Making, Marketing, Monetizing Holiday Music
Source:
HypeBot
With the arrival of crisp October, the holiday season is officially kicking off, meaning the airwaves will soon be crammed with public domain classics, as well as seasonal originals. Regardless, here are some tips for achieving musical success this holiday season. Guest post by Dae Bogan of Dae Bogan Music Happy October! It’s officially holiday season. Over the next few months thousands of holiday songs will be streamed and downloaded by millions of consumers around the world; especially in Washington D.C., ...
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7 Online Security Tips For Musicians
Source:
HypeBot
For artists, having an established online presence is a key to their success, meaning not just social media profiles and promotional tools, but also significantly more payment information. Here we look at seven tips on how musicians can keep themselves secure online. By Chris Robley of CD Baby from the DIY Musician We musicians maintain a lot of accounts online, many of which require us to enter personal information as well as credit card numbers or other payment details. Social media profiles, ...
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5 Things Musicians Who are Killing It on Social Media are Doing Now
Source:
HypeBot
Social media has become an essential part of how artists connect with their fans, as well an easy and efficient avenue through which they can share their work and harness the power of the personal brand. But how? Here we look at five artists crushing it on social media. Guest post by Carson Yarbrough of Wysidio As many artists know, social media is key to connect with your followers on a pseudo-personal level, and a powerful avenue for sharing your ...
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LinkedIn: Musician's Guide
Source:
HypeBot
While most artists tend to focus their social media marketing efforts on platforms like Facebook, Twitter, and Instagram, could it be that the typically more 'business' focused LinkedIn has promotional potential for musicians? A guest post. This article was originally published by music distribution service Ditto Music When it comes to social networking, upcoming bands and artists tend to focus on platforms like Facebook, Twitter and Instagram, where their current fans and new listeners are most likely to engage with their music. ...
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