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The Tools of Music Fan Engagement [part 1]: Blogging
![The Tools of Music Fan Engagement [part 1]: Blogging](https://s3.amazonaws.com/allaboutjazz/photos/logo/hypebotlogo2015.jpg){kind=logo}
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HypeBot
In a previous post I spoke about developing a strategy for fan engagement. One of the best tools that we encourage Bandzoogle members to use to engage with their fans is a blog. A blog is essentially a web log, an online journal where you can post entries and where your fans can leave comments. Blog posts can be used to announce news (album, tour, etc.), document experiences (recording, touring, etc.), or offer anecdotes from your personal life (passions outside ...
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The 27 Year-Old Intern
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HypeBot
My name is Corie. I am 27 years old. I have an MBA and my undergraduate degree is from one of the best public universities in the United States - the University of Michigan, Ann Arbor. I have a full time job as a manager for a well-respected health insurance company. ...And I am a record label intern. You may be asking yourself, “Why is this highly-educated young woman, over the age of 25, with a full time job, interning?" ...
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Top 5 Ways to Spread Your Music
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HypeBot
Being new to the music industry is not always the easiest time in an artist's life, working hard to write songs, record and getting noticed. This doesn't always have to be a hard process and as long as you have the first two perfected the third will be easy. To help give you that extra advantage in the start of your music career there are 5 easy ways to help spread your music across the globe. 1. Start Local - ...
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Dear Musicians: Become Your Own Middleman
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HypeBot
By Joshua S. Lundquist, musician and blogger at An Incredible Waste of Time. Finally over ten years after the music industry started freaking out about Napster and BitTorrent downloads of entire albums (a godsend for fans of old out-of-print music), there is starting to be a glimmer of hope for us artists. In this post I am talking specifically to musicians, but for visual artists the same might also be true. The long tail is getting longer and more populated, ...
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You Don't Need a Label, Manager or Big Money to Make It but You Do Need a Real Team
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HypeBot
By Michael Brandvold @michaelsb of Michael Brandvold Marketing. Ron Young the lead singer of Little Caesar posted this earlier this week and it hit me as a great inspirational post for all those musicians who think you need a label, a manager and big money to make it. In the 80s Little Caesar were signed to Geffen Records, that is the label mentioned below who would not give them the funds to get to Europe to perform at Donnington. Now ...
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5 Ways Musicians Can Benefit from Google Glass[es]
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HypeBot
Love 'em, hate 'em, it doesn't matter. Google Glass or Glasses, depending on what suits, are going to be part of your reality. Welcome to a wearable technology that will have unexpected effects on the world of music. But musicians and music pundits aren't waiting for the actual tech to arrive as you can see from the following bit of paranoia plus 5 ways musicians can benefit. Google Glass is ushering in a strange and disturbing world in some respects. ...
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5 Tips for Musicians from Music Industry Entrepreneurs
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HypeBot
Venture Harbour's Marcus Taylor gathered “pieces of advice" for “aspiring entrepreneurs" from 30 music industry entrepreneurs. I've taken the liberty of excerpting the top 5 that I think musicians will find of use in building their businesses since entrepreneurial thinking is key for artists as well. Plus, Taylor shared some advanced Facebook marketing insights linked below. Marcus Taylor's “30 Pieces of Advice From Music Industry Entrepreneurs“ has some great business advice for anyone following an entrepreneurial path including musicians. 5 ...
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Topspin Offers 5 Direct to Fan Lessons from SXSW
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HypeBot
By the staff of Topspin Media. SXSW is one of the few events that organically blends the discussion of digital/tech business trends/topics, with the actual music and artists they affect. Attendees can spend the day in panels or keynotes, and the evening attending performances from both newcomers and superstars alike. The result is some much-needed perspective into how this new music industry is developing and implicating artists of all stripes. It goes beyond the chin-scratching theorizing of other conferences, and ...
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