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Larry Greene
Interview: Larry Greene (Part 2)
Source:
JazzWax by Marc Myers
Back in the late 1940s, the number of radio stations in the U.S. multiplied rapidly thanks to the F.C.C.'s willingness to hand out licenses. Many of these stations filled airtime with records rather than live musicians. As a result, a station's success was highly dependent on the personalities and tastes of their disc jockeys. To promote their dj's and image, stations developed jingles and promotions. One of the first to help them with this strategy was Larry Greene—a Los Angeles ...
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Interview: Larry Greene (Part 1)
Source:
JazzWax by Marc Myers
Back in the late 1950s, Larry and Toni Green created a series of radio jingles for WNEW-AM in New York. Larry wrote the jingle's melody line and his wife Toni wrote the lyrics. At the time, 1130 was one of the country's oldest and most loved big-band and pop stations on the dial. The jingle the Greenes had created remained a part of the station until its shuttering in 1992. The theme's breezy longevity is directly related to its carefully ...
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