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The One Thing I Disagree with Most E-Mail Marketers About
By Andrew Jones, Canada-based Artist Manager & Artist Development Advisor. This post originally appeared on Andrew's personal blog, CheckeredOwl.com Everyone should know at this point that e-mail better be a part of your online marketing strategy. While social media sites can suddenly change their terms of service, re-evaluate their algorithms or lose they user base, e-mail is always there. Not ...
The Vinyl Revival [infographic]
Vinyl is making an impressive comeback in the digital download era of music consumption. Laura Creed, of Superfi has done quite a bit of research into the resurgence of vinyl, it's popularity, and what it could mean for today's music industry. The proof is in the infographic - today's average consumer is choosing digital, but the ...
Fear and Loathing in Royalty Rate Setting
By FMC's Casey Rae on FutureOfMusic.org Who gets paid, how much and under what terms when music is played on digital and AM/FM radio? Answering those questions isn’t easy, even for experts. But one thing is clear: 2014 has been a big year for the laws and policies that determine royalty rates for all forms of radio, ...
David Pakman: The Artist's Share
By David Pakman, prominent venture capitalist in NYC, the co-creator of Apple's Music Group, and former CEO of eMusic. This post originally appeared on Pakman.com There is a commonality in the Hachette/Amazon and Spotify/Pandora/Recording Artist debates and it looks something like this: By not paying enough royalties to the licensor (book publisher, record label), authors and ...
The Dangers of Positive Thinking: Bursting the Music Industry Feedback Bubble
By Alex Jae Mitchell, Co-Founder and CEO of Audiokite Having listened to probably more than a thousand artists as a songwriting contest judge and music startup person, I’m no stranger to giving feedback to musicians. And I have a confession to make: rarely is the feedback I give 100% honest. I’ll hear a track with major ...
Don’T Go Broke Buying Merch: A Band T-Shirt Strategy You Need to Know
By Chris Robly on DIYMusician.com How to get the most bang for your buck when you print band t-shirts You might not admit it to anyone, but I’ll bet seeing a fan wearing your band’s t-shirt is one of the secret little highlights of your musical life. A striking band logo, a sweet design, quality fabric. Of ...
How to Fund a Full Length Album
By James Shotwell, Social Media Coordinator at Haulix.com It’s funny how fast the music industry changes these days. A year ago many people would have claimed that crowdfunding was the future of the music business, but as many independent acts have learned over the year this is not always the case. Some audiences will be able to support ...
5 Ways to Influence Fans to Buy Physical Music
By Nick Moorhead on Sonicbids.com People don’t buy CDs anymore. I still buy a couple of CDs a month, but that’s because I’m a music journalist who's too lazy to steal music online like everyone else (torrents confuse me). When I tell people about the latest CD I picked up at Newbury Comics, they either yawn and change the subject ...
50% Of AM/FM Stations Will Be Gone in 10 Years, Says Top Analyst
Half of all AM/FM broadcast stations will disappear by 2024, according to a new report from top radio analyst Gordon Borrell. The reason? The rise of the so called digital dashboard" and more choices for in-car listening. “There are other means of sending out audio - you won’t need an FCC license,” says Borrell. “That was one ...
5 Steps to Music Licensing Success
By Tyler Allen on Sonicbids Blog In 2008, many a teenage heart was broken over indie-rock group The Format's break up. Soon after the split, singer Nate Ruess scored huge with a licensing deal for his new band, Fun. This one deal single-handedly took them from underground darlings to worldwide superstars in a matter of months. The key word? Licensing. Let's explore how to get licensed, and how ...


