Technology News

How Mobile Multitasking Works

Source: All About Jazz
July 2, 2010

The major new feature of Apple's latest mobile operating system, iOS 4, is multitasking. What took the company so long? Apple claims it was waiting to get multitasking just right before unleashing the feature for the iPhone.

Meanwhile, the Android OS and Palm Web OS have supported multitasking just fine for over a year. However, each platform handles multitasking quite differently. Lets take a closer look at how each mobile OSs multitasking works.

Apple iOS 4

How you use it ...

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Get Your Music on Blogs and the Joy of Discovery

Source: HypeBot
July 1, 2010

Over at our sister blog Music Think Tank, there are two new posts up. One is from Chris Bracco, the digital marketing coordinator at Intrigue Music, LLC, on how to craft a killer pitch letter and get your music on blogs. The other, from Esther O'Connor, owner of Redhead Records,is on how the joy of discovery plays into marketing in the brave new media world.

From The Essay:“One possibility in my mind is to maximize the excitement in ...

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Greg Rollett: Leverage Other People's Audiences

Source: HypeBot
July 2, 2010

Social media gives everyone a voice, but not all voices are created equal. As an indie musician, you have to understand that some people have bigger, wider and more responsive audiences that you do.

All the music marketing teachers, coaches and bloggers out here today (including me) tell everyone to create content, blog, blog, blog and connect with your fans.

Where this fails to work is when you do not have the audience to even watch your videos, read ...

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Mike Volpe: How to Improve Your Online Presence

Source: HypeBot
July 2, 2010

Artists in the digital age have a big advantage, because so much of marketing and building brand today is based on publishing remarkable content, and that is what artists do professionally. Artists should find a medium - blog, podcast, video, photos, images - and publish content online and build an audience for that content, which will them stimulate sales of your other products.

One example would be Eugene Mirman, who is a comedian, and one of the funniest people ...

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Dan Schawbel: The Social Media Basics

Source: HypeBot
July 1, 2010

Although social media allows you to connect with fans, build an online street team, and sell more albums, email marketing converts more, so you should invest in it. Make sure you integrate all of your social accounts and that you have profiles on the top networks, including Facebook and Twitter. This way, your fans will be able to connect with you where they are active and engaging online.

Form alliances with other artists and cross-promote. This will help you ...

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Justin Boland: "We're All Just Numbers..."

Source: HypeBot
July 1, 2010

I want to thank Kyle Bylin for the opportunity to speak on this, because I add a dissonant note to the Social Media Day celebration.

See, I'm not the biggest fan.

The most important thing for artists to keep in mind about Social Media is that someone else owns it. Someone else makes money off it, someone else ultimately controls the content. So for artists, the goal is to get people off Social Media and onto your media. quickly ...

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Voyno: Is Social Media Killing Your Band?

Source: HypeBot
July 1, 2010

In the few short years since Social Media has invaded our lives many artists have been steamrolled into picking up the technology, but few have been trained in how to use SM. Not that there is a huge difference between how an individual uses Twitter vs the way a band uses Twitter, but there is a difference.

Band SM means you must know how to interact on 2 levels. You must have an idea of what is appropriate ...

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Apple, At&t Sued over iPhone 4 Antenna Problems

Source: All About Jazz
July 1, 2010

Just six days after the iPhone 4s launch, a pair of Maryland residents sued Apple and AT&T, alleging that the smartphones defective antenna design drops calls and cant hold a strong signal.

The lawsuit, filed in federal court in Maryland, claims that Apple knowingly sold defective phones and broke its warranty promises. The lawsuit also levels seven additional charges against Apple and AT&T, including general negligence, deceptive trade practices, fraud and misrepresentation. Kevin McCaffrey and Linda Wrinn each pre-ordered a ...

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