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What Do Music Fans Want to Own, and Why?
Source:
HypeBot
On Music Think Tank, Chris Stoneman discusses the topic of ownership. With the changes in how fans consume music, ownership has changed as well. Chris explains three ways we desire music and how these desires affect our need to own something. Read on to see how fans want to consume music and what some companies are doing. “I now have no need to own every piece of music I listen to, but is owning nothing enough? Who wants to own ...
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Forget About Legality: Amazon's Cloud is Simply Overpriced...
Source:
Digital Music News
Have you tried Amazon's Cloud Drive yet? Well, it works perfectly. Except, it's perfectly overpriced, for a number of critical reasons. So how much do they want? After 5GB of free storage, Amazon asks you to pay. That is, $20 a year for 20GB, $50 for 50GB, $100 for 100GB, $200 for 200GB, $500 for 500GB, etc., paid on an annual basis, upfront. And so what? Well, it's too much—not by the standards of this industry, but by the standards ...
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QR Codes Move into Music's Mainstream
Source:
HypeBot
A music industry tipping point of sorts arrived for QR (quick response) codes as PepsiCo announced that, through June 26, Taco Bell customers who buy the “Mountain Dew Free Music cup" can scan a QR code on the bottom of the cup to download free music and videos. The downloads will also be available for free, no purchase necessary, via the dedicated download site of Mountain Dew's surprisingly cool Green Label Sound. They hope to distribute over 60 million cups ...
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Redigi Raises $535,000 for Used MP3 Store
Source:
HypeBot
Cambridge, MA based startup ReDigi has raised $535,000 from 21 investors to operate a used digital music download store according to an SEC filing. When we've written about ReDigi previously, Hypebot readers, including at least one music industry attorney, expressed healthy skepticism about the legality of selling used downloads. Despite ReDigi's detailed explanation, I remain unconvinced, as do others in the music industry. Apparently,at least 21 investors are willing to find out. Hopefully, the bulk of this investment round are ...
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Five Examples of Innovative Local Music Marketing
Source:
We All Make Music
I really enjoy it when bands and music companies use creative marketing campaigns. Rather than trotting out the same old same old, just the right amount of innovation can really increase hype and help you reach a goal, whether that goal is selling tracks, tickets, posters, collecting e-mails, or anything else. I've also noticed that I’ve also noticed that the greatest opportunities for creativity are local, and as I am based out of Chicago, I’d like to highlight five examples ...
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Tower of Power - Three Nights at Scullers Jazz Club in Boston, April 19-21, 2011
Source:
MassJazz: Jazz in Massachusetts
As Ticket Sales Slumped, Live Nation CEO Michael Rapino Got a 137% Pay Hike
Source:
HypeBot
2010 was not a great year for the live touring industry in general or concert and ticketing giant Live Nation in particular. Ticket sales fell, “synergies" created by the merger with Ticketmaster led to several rounds of layoffs, and key executives departed. But Live Nation's top three executives still took home hefty pay packages: Live Nation Entertainment CEO Michael Rapino got a 137% raise from $6.68 million in 2009 to $15.9 million in 2010. His base salary was $1.97 million ...
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