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How to Turn Free into Paid: Lessons from Evernote
Source:
HypeBot
We give away free music (or it's grabbed via p2p), but how can we eventually monetize it? Artists, labels and music marketers ask themselves that question every day. I preach to me Berklee students “give your music away free, but...." My “but" is to try to get something in return—an email adress, tweet or Facenook Like. But according to one hugely successful startup which operates under the Freemium model, Evernote, converting free to paid is all about engagement. “The easiest ...
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SoundCloud Launches Experimental Labs, Partners with Headliner.FM
Source:
HypeBot
SoundCloud has launched SoundCloud Labs, a site dedicated to experimental projects and features built on its API. The company also announced a partnership that enables a SoundCloud-supported mp3 streams directly in the Facebook feeds of Headliner.fm artist marketing campaigns With Labs, SoundCloud users can access prototypes and apps that extend the platform. “While creating new opportunities for our users, we're also able to showcase the potential of our API and continue to encourage third-party developers to build their own apps ...
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Crowley Arts Centre: KoSA Arts Centre has a name change
Source:
Vivo Musique Internationale
Montreal, Quebec. Effectively immediately, the KoSA Arts Centre is now to be known as the Crowley Arts Centre. The name change comes as a result of a decision to reflect the centre's presence as a general events and arts establishment, that is home to a variety of activities, artists, and groups corporate and private. In addition, the name change reflects the fact that the building is on Crowley Avenuein the NDG (Notre-Dame-de-Grâce) neighbourhood of Montreal's West End. Crowley Arts Centre ...
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Amazon MP3 Explains Why It's Smart to Lose Money Selling 69 Cent Tracks
Source:
HypeBot
Last week Amazon began selling more that half the songs in its Top 100 for 69 cents. Industry observers speculated then that the internet giant cut prices (and according to our sources continues to pay labels regular wholesale) to grab market share from iTune's . But their strategy is more complex, according to Craig Pape, the director of Amazon Music. Cutting prices creates a “halo effect" that does help music sales. But just as importantly, it also improves the site's ...
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Paul Simon | S.F. | Review
Source:
JamBase
By Dennis Cook Miles apart, though the miles can't measure distance Worlds apart on a rainy afternoon But the road gets dirty and it offers no resistance So turn your amp up and play your lonesome tune Paul Simon is not a big guy. I knew this before walking into The Fillmore but the initial sight of him as the lights dimmed and he joined his band was striking. To look at him he's ...
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Amnesiac Quartet Joins ARC Roster
Source:
Artists Recording Collective + the ARC Record Label
The Paris, France-based contemporary jazz ensemble, Amnesiac Quartet has joined the roster of the Artists Recording Collective (ARC). Both entities anticipate a productive and positive relationship and business association. About Amnesiac Quartet Established in 2006 by Sébastien PAINDESTRE, AMNESIAC QUARTET is the only Jazz group dedicated solely to the music of RADIOHEAD. Apart from being one of the most influential and renowned bands today, Thom YORKE's group achieved, not intentionnally, to build a bridge between the so-called popular music and ...
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Rethink Music Recap: From Board Rooms to Ballrooms, Missing Connections
Source:
We All Make Music
In some ways, music industry conferences are all the same. Over the course of several keynotes, panel discussions, and presentations, a gallery of experts, industry veterans, and insiders discuss topics related to sales, licensing, touring, and copyrights while subtly selling themselves. At the inaugural Rethink Music, a large portion of the audience seemed to hunger for something different. Born of a partnership between MIDEM and Berklee, and produced in partnership with Harvard’s Berkman Center for Technology and Society, there was ...
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New England Jazz Hall of Fame to be Housed at WICN, in the Worcester Cultural District
Source:
Ed Bride Associates
WICN to Provide the Hall of Fame's First Physical Location, Providing Public Access to Historical Information about Jazz WORCESTER, Mass.,—The New England Jazz Alliance (NEJA), which operates the New England Jazz Hall of Fame, and WICN, “New England's NPR jazz and folk station," today announced that WICN will house the New England Jazz Hall of Fame at the radio station's headquarters. Located at 50 Portland Street, Worcester, Massachusetts, WICN's facility is at the core of Worcester's recently-designated Cultural District. April ...
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