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Equity Crowdfunding Of Music Is Ready To Explode
Source:
HypeBot
Although traditional crowdfunding has been around for some time a new kind of crowdfunding, one which allows investors to actually purchase an ownership stake and gives them the opportunity to make a profit from their investment, may be about to take the music industry by storm. Guest post by Richard Brownstein, CFP of The Sound Entrepenuer Equity-based crowdfunding has become an increasingly popular funding option for arts and entertainment entrepreneurs in recent years—and its popularity may be about to explode. The ...
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Google’s YouTube Extorts Artists And Pockets The Profits, Says MusicFIRST Coalition
Source:
HypeBot
Although its shell company Alphabet is raking in massive amounts of revenue, and YouTube is the most popular music service in world, Ted Kalo of the musicFIRST Coalition looks at how he says Google has been able to exploit legal loopholes to avoid paying creators the money they deserve. Guest post by Ted Kalo, Executive Director of the musicFIRST Coalition About $21,329,000,000 in revenue during Q4 and 558,000,000 copyright takedown requests in 2015. Those enormous numbers are Google’s record profit and record disregard for creators’ rights. ...
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Songkick Ratchets Up Live Nation, Ticketmaster Lawsuit
Source:
HypeBot
On the same day that Bandcamp announced it's partnership with Ticketmaster, concert discovery rival Songkick was escalating its legal battle with the ticketing giant. In a new a filing, Songkick is seeking an immediate preliminary injunction against Ticketmaster. A legal dispute over fan club “presales" has taken a twist after ticketing platform Songkick filed a legal motion accusing Live Nation of retaliating against Songkick for their anti-trust lawsuit. Last year, Songkick filed a lawsuit against Live Nation and its subsidiary ...
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Labels Change Their Tune, Adapt To A Music Industry Without Sales
Source:
HypeBot
As labels slowly come to terms with the fact that this is a streaming world, where physical sales are more of lucky bonus than something to relied upon, they are beginning to rethink how their music should be marketed to increase listener engagement. Guest Post by Bobby Owsinski on Music 3.0 Major record labels are are finally coming to grips with the fact that we're going to be living in a streaming world where any sales are a bonus. That means ...
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Be Remarkable And Fans Will Come: Essential Advice From Marketing Guru Seth Godin
Source:
HypeBot
In this piece industry marketing expert Seth Godin illustrates how artists must work to cultivate that about them which is remarkable and unique in order to spark interest and draw in fans, and that if an artist is both talented and worth talking about, the fans will come. Guest Post by D Grant Smith on the Sonicbids Blog In the film Field of Dreams, a farmer in Iowa named Ray is given a strange piece of advice, seemingly from a ...
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A Tsunami Is About The Hit The Music Business And Paul McCartney Is Riding The Wave
Source:
HypeBot
News that Paul McCartney was taking advantage of a US Copyright Act provision that allows songwriters to reclaim their catalog after 56 years has sent shock waves through the music industry. Imagine the impact on the bottom lines over the next decade as UMG, WMG and Sony lose revenue from hit song after hit song as songwriters exercise their rights. Paul McCartney, one of the 10 richest musicians in the world, has launched a bid to reclaim the publishing rights of ...
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Where's The Money? YouTube Revenues Explained
Source:
HypeBot
This article clears a little of the fog surrounding how revenue from YouTube uploads is determined, as well as how the video sharing site's content management system functions and whether or not, as a content creator, monetization is the best choice for you. Guest Post by Chris Castle on Music Tech Solutions I had the good fortune to participate in a SXSW panel about the mechanics of YouTube revenues. If I say so myself, it was a wonderful panel with ...
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Why Startup Founders Ignore Copyright
Source:
HypeBot
Some may wonder, if improper licensing is such an issue, why startups don't take the time to make sure all their legal ducks are in a row before proceding, but as it turns out, endless negotiations and miles of red tape can be more of a detriment to their success than ignoring copyright, suggesting a better alternative is needed. Guest Post by Bas Grasmayer, from the MUSIC x TECH x FUTURE weekly mailing You know what’s the fastest way to kill a new product? ...
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