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How to Fix Streaming Music's Business Model
Source:
HypeBot
Op-ed by David Lowery of The Trichordist. It’s not that streaming can’t work. It can. It’s that Spotify is a bad business model that has unsustainable economics and exploits artists because it is a wall street financial instrument and not a music company. We’ve previously published a couple posts on streaming music where we explore how access models and windowing are working for the film industry and could serve as a guide to the record business. We’ve also shown how transactional ...
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Why You Should Stop Sending so Many Press Releases to the Music Press
Source:
HypeBot
By Lueda Alia from Alueda. Last night, I came across an article titled “I Read and Replied to Every Single PR Email I Received for a Week” by Zach Schonfeld, which describes my daily, exhausting experience with my inbox(es) all too well. Many years ago, reading press releases was the best way to keep updated with what was happening in the music world. Press releases were a godsend at a time when information on the web was limited, bands didn’t ...
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Are Low Music Sales Simply Due to Bad Music?
Source:
HypeBot
Guest post by Peter Getty. In 1991, Nielsen Soundscan started tracking album sales around the world. Back then, this data gave us valuable insight into current tastemakers, what genres were growing in cultural significance, and generally who the world was listening to. Lately, Soundscan’s reports are nothing more than a simple reminder that the music industry is, well...f’d. Soundscan has announced a dismal new benchmark. For the first time, album sales have dipped below four million for a single week. ...
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The Streaming Effect: The Landscape May Be Gloomier Than Pictured
Source:
HypeBot
"The Streaming Effect: Assessing The Impact Of Streaming Music Behaviour" is a new report from MIDiA Research focused on the music market's reaction to streaming music options and the effects of listeners' choices on music sales. Listeners have an array of easy free choices, described in the report as a “hierarchy of free," from which to choose. So, though there may be many more listeners left to make the transition to streaming, that transition continues to be difficult. In fact, ...
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Musicians: Give Up Your Fear and Create Music That Speaks to This Generation
Source:
HypeBot
By Prince Charles Alexander from the Sonicbids Blog. In 1979, I hated “Rapper’s Delight.” You could have shut down hip-hop right there for me and called that a novelty record. How dare they steal Nile Rodgers’ hard-earned intellectual property! Besides, I had just put out my first single and that record was taking up my airtime at local radio. In 1996, while working as the mixing engineer on The Notorious B.I.G.’s second album, he wrote a song on the spot ...
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Declaration of a New Alternative: No Pop
Source:
HypeBot
By Toronto music blogger/reviewer The Lonely Vagabond. In the digital age, in the age of social media, in an age where the music business model has virtually disappeared, the silos between eras and genres no longer exist. Commercial and non-commercial is the new paradigm. In a brief moment of inspiration I coined a new term, No Pop. “No Pop (noun) - short for Not Popular. Meaning anti-commercial, non-chart-friendly, also inferring there is no expiration date on music nor is it limited ...
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"Fifteen years of utter bollocks": how a generation’s freeloading has starved creativity
Source:
Michael Ricci
Arguments for digital piracy are drivel – it's high time we steered away from this cultural cliff, argues author Chris Ruen. Driving down civilisation road, it takes effort to grapple with the ramifications of our choices along the way. Out of basic self-interest, we often ignore our own effects upon the world. You throw your rubbish out the window as you drive on by, thinking “I’m just one person, so why worry?" Such was my mentality as a college student ...
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Twitter's Head of Music: "Think Like a Fan" [transcript]
Source:
HypeBot
Bob Moczydlowsky has built his career around helping artists grow an audience; first as SVP, Product & Marketing for D2F platform Topspin and now as Twitter's Head Of Music. His experience give his remarks at a recent TedEx event some weight; so we had them transcribed. He shares simple and straightforward advice that's worth paying attention to: When I was in college, I had an independent study course where I wrote album reviews for the student newspaper. My friend Brad and I decided ...
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