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Music Scenes: The Benefit of Focusing at the Local Level
Source:
HypeBot
Guest post by Richard Pulvino (@rpulvino) for sidewinder.fm, a music and tech think tank. From the late 90's to early 2000's, I immersed myself in the local hardcore music scene in Rochester, NY. I wasn't in any of the bands, but attended shows regularly and would go support friends of mine who were in bands that ranged from first acts to local headliners. Music scenes like this were usually pretty incestuous with bands often sharing members. It wasn't uncommon to ...
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Will Music Streaming Kill the Music Business for Good?
Source:
Moses Supposes
Will subscription services, like Spotify & Last.FM obsoletize the need or desire to own music files, thus killing the lifeline of artist and record company revenue? Some say not enough people will pay for music monthly (as if it were electricity) for it to be sustainable. Who’s being realistic verses who is being romantic can be hard to pinpoint if you don’t know the player’s agendas. In this three-part series internationally recognized music business expert Moses Avalon will try to ...
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Countering the Commoditization of Music by Giving Credit and Creating Value
Source:
HypeBot
By Musician and Marketing Consultant Solveig Whittle (@shadesofsolveig). Ubiquity drives the commoditization of music and other intellectual property, lowering value and decreasing discovery. Giving credit, or attribution, counteracts this effect and creates value. I read two posts this week which got me thinking about how these two ideas related in the worlds of both social media and independent music. One post was from Tommy Darker on Music Think Tank called “" (from whence came the quote below) and the other ...
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The Game of Music Discovery
Source:
HypeBot
Guest post by Marc Ruxin (@ruxputin) for sidewinder.fm, a music and tech think tank. The wonderful thing about music is that there will always be another new band to love, and another song to rip you from reality and throw you into a more ethereal realm. With exponentially more music being made today than there was 30 years ago, music discovery has gotten considerably more difficult despite technology's great advances. Prior to the Internet, there were only a handful of ...
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Caught in Time: The Music Industry's Struggle to Adapt
Source:
HypeBot
Guest post by Justin Stansbury (@twentyeyes138) for sidewinder.fm, a music and tech think tank. Not too long ago, I was discussing with a friend of mine what we felt our purpose in life is. For some, their purpose may be to become a writer, a doctor, or a lawyer. But for me it's music. Regardless of how tough and unstable that may be at times, it'll never change. In the middle of our conversation, in the midst of voicing my ...
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Next Big Sound's Victor Hu on Youtube Replacing Radio and Labels Ignoring Likes
Source:
HypeBot
By Eliot Van Buskirk of Evolver.fm. We stopped by Next Big Sound's New York office for a chat with its data scientist Victor Hu, formerly a mathematician for the U.S. Department of Defense and “stats whiz“ for the New York Yankees, to see how the company gauges music popularity for clients including Billboard, which relies on Next Big Sound for one of its charts. The short story: Next Big Sound measures how popular an artist is in a number of ...
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The 3 Most Profitable DIY Revenue Streams, and Why Many Artists Succeed at Only One of Them
Source:
HypeBot
Guest post by Jay Frank (@Repojay) for sidewinder.fm, a music and tech think tank. Independent artists can make more money than ever before. The walls of major label distribution have crumbled, and have been down for a decade. Social networks make promotion to fans easier and cheaper. Add in home recording, crowd-sourced artwork, and other cost cutting maneuvers and DIY musicians can be financially successful. Or so goes the myth. Reality is far murkier. Yes, it is possible to make money ...
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Music Discovery is a Burned out Phrase
Source:
HypeBot
By freelance music writer Tyler Hayes (@thealbumproject). Previously only for those seeking out new music, music discovery is now something forced on the average Internet citizen from companies looking to expand subscription music and rebuild after the Napster fall. Rather than making real progress towards helping people find new music to listen to, the 'music discovery' terminology is on the verge of its 'social networking' moment as it gets wildly exploited and burns out into a million little buzz words. ...
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