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Trends

Prince Fans Pay Tribute, Buying 1 Million Tracks, 240000 Albums In U.S. On Day Of His Death

Prince Fans Pay Tribute, Buying 1 Million Tracks, 240000 Albums In U.S. On Day Of His Death

Source: HypeBot

U.S. fans paid tribute to Prince by purchasing an unprecedented number of his albums and songs on the day of his untimely death. 230,000 albums and 1 million tracks. The breakdown: Prince Album Sales: Total Prince Album Sales from April 15, 2016 through April 20, 2016: 4,263 Total Prince Album Sales on April 21: 231,834 Top 5 Selling Prince Albums on April 21, 2016:TitleAlbum SalesThe Very Best Of Prince94,621Purple Rain55,306The Hits/The B-Sides22,345199911,640Ultimate Prince8,985  Prince Song Sales: Total Prince Song Sales ...

Trends

Music's Future Is Virtual [Cortney Harding]

Music's Future Is Virtual [Cortney Harding]

Source: HypeBot

While still in many ways in it's technological infancy, all signs point to virtual reality as being the future of music tech, as the medium opens up a host of marketing opportunities for artists beyond simply replicating the live concert experience. Guest Post by Cortney Harding on RethinkMusic Recently, an expert in VR told me that the format was in its “iPhone 1” moment— a cool gadget embraced by the tech elite but largely shunned by the mainstream consumer due to ...

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Trends

3 Important Independent Music Business Trends

3 Important Independent Music Business Trends

Source: HypeBot

Rather than play by the rules and stick to industry conventions, it has become important for those operating independently within the music business to pursue trends which will allow them greater control over their work. Here we look at three such trends which are expected to gain prominence in the coming year. Guest Post by Bas Grasmayer, from the MUSIC x TECH x FUTURE weekly mailing As an independent artist or label, it’s important to realize what rules you are playing by. ...

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Trends

Global Music Revenue Up 3.2% As Digital Passes Physical, Streaming Explodes - IFPI Global Music Report 2016

Global Music Revenue Up 3.2% As Digital Passes Physical, Streaming Explodes - IFPI Global Music Report 2016

Source: HypeBot

After 20 years of almost constant decline, global music industry revenue was up 3.2% last year, according to a report released today by the trade association IFPI.  Leading the shift was explosive growth in streaming music revenue. Global music revenues increased 3.2% in 2015 to $15 billion, as digital revenues overtook physical for the first time, according to new report released today by the global trade group IFPI. Digital sales now contribute 45% of industry revenues; overtaking physical's 39% share. Streaming revenue ...

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Trends

How Gen Z Uses Social Media And What That Means For Music Marketing

How Gen Z Uses Social Media And What That Means For Music Marketing

Source: HypeBot

For artists looking to market to the Gen Z demographic, a new study by Fluent has revealed some interesting numbers around this particular group's social media habits and and how it effects their lifestyle in general. Guest Post by Bobby Owsinski on Music 3.0 Gen Z is coming of age and they have a whole different take on communication than the generations before. Gen Z is generally defined with birth years ranging from the mid or late 1990s through the ...

Trends

"The music industry finds itself fighting over pennies while waving goodbye to dollars" [CHART]

"The music industry finds itself fighting over pennies while waving goodbye to dollars" [CHART]

Source: HypeBot

An RIAA report on the state of the recorded music industry chronicles the dramatic shift from owning (CDs, downloads) to streaming.  While I don't entirely agree with all of the conclusions the report draws, one fact is undeniable. The music business is a dramatically smaller business than it was a decade ago, and that's increasingly unlikely to change. A  New York Times analysis of the statistics shared this week by the RIAA leads to a sobering, if not surprising, conclusion:  "...the ...

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Trends

A Closer Look At RIAA Claim That Vinyl Sales Generate More Revenue Than Billions Of Ad-Supported Music Streams

A Closer Look At RIAA Claim That Vinyl Sales Generate More Revenue Than Billions Of Ad-Supported Music Streams

Source: HypeBot

A new RIAA report on the “State Of The Music Business" showed that industry revenue from streaming has surpassed download sales for the first time and reported a small overall revenue uptick.  Despite some bright spots, however, the report also singled out income from ad-supported streaming as the industry's major barrier to future growth. Revenue from the sale of 17 million vinyl records in 2015 surpassed the dollars paid for billions and billions of ad-supported on-demand streams on services like ...


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