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Artist Development: What Is Your Unique Selling Point?
Source:
HypeBot
Whether or not an artist chooses to try and get signed to a record label or promote themselves independently, having a unique selling point is important to their development, as they work to stand out from the legions of other musicians competing for the same fans. Guest Post by W. Tyler Allen from W. Tyler Consulting This is a story I’ve told time and time again — and here I am telling it again: The industry is FULL of artists, ...
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Twitter Secret: How Artists Can Turn Followers Into Email Subscribers
Source:
HypeBot
As an artist, being able to convert social media followers to email subscribers is hugely important, but hasn't always been the easiest to do, particularly on Twitter. In the following article, we reveal a Twitter feature which will allow fans to do just that in a couple simple clicks. Guest Post from the FanBridge Blog Something we hear often is that it can be difficult to get a Twitter follower to become an email subscriber. We develop all the tools we can, ...
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Building A Successful Tour: Tips From A Former Booking Agent
Source:
HypeBot
Here former manager and former booking agent Sharyn Goldyn outlines how an up-and-coming band should approach their first tours, what then can expect financially, and how they can promote their shows while on the road. Guest Post by Sharyn Goldyn on the ReverNation Blog - Part 1 of 2 ReverbNation CONNECT artist manager (and former booking agent with The Windish Agency) Sharyn Goldyn lays out the ways that emerging artists can make the most out of their first tours. Read on for advice that ...
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8 Strategies For Selling Music Online
Source:
HypeBot
As streaming becomes more and more popular, actually trying to sell music online can seem pointless, and many artists simply aren't very good at it. Here we look at eight effective strategies for how you can still profit off of digital music sales. Guest post by Joy Ike from the Bandzoogle Blog For the average artist who finds it difficult to sell his/her music (hint: this is most artists) in the age of Spotify and Pandora, any attempts can often feel like a waste of ...
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The Realities Of Touring Revenue [David Lowery]
Source:
HypeBot
Although many assume that artists should be able to make up for the decline in recorded music sales simply by touring more, the reality of the finances behind touring reveals a much bleaker reality. Here we look at how much actual revenue a mid-level touring band can expect to make on the road, once expenses are paid. By musician and music industry pundit David Lowery of The Trichordist It amuses me to no end when people suggest that artists can make ...
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4 Reasons Snapchat Is A Major Marketing Opportunity For Artists
Source:
HypeBot
Whatever your opinion of the photo sharing service may be, the rapidly growing Snapchat will be a critical marketing weapon in your social media arsenal moving forward into 2016, and provides artists with a unique opportunity to connect with fans on a personal level. Guest Post by Alison Perdue on Last Stop Booking Whether or not you like it, accept it, or have even figured out how to properly use Twitter and Facebook yet, Snapchat is a quickly evolving social app that is a growing marketing ...
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The Experts Share 6 Instagram Tips For Muscians
Source:
HypeBot
Although it is, at present, one of the most popular social media tools, many artists may struggle with getting the most they can out of the popular image sharing platform. Here we look at six important tips on how to correctly and effectively use Instagram. Guest Post by Bobby Owsinski on Music 3.0 iDigic has an excellent post with a great infographic containing bits of advice from 31 Instagram experts. You can check it out here, but below is a summary ...
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How To Get Booked At Your Favorite Festival [Mike Snow, Jay Sweet]
Source:
HypeBot
Festivals can be one of the best ways for artists to break out, if they can play there. Here organizers offer advice on how to get booked at festivals like Boston Calling, the Newport Folk Festival, and others. Guest Post from PledgeMusic The right festival appearance can work wonders for an artist or band to create buzz, generate press and expose their music to a broader fan base. But for some artists, the challenge is how to even score that festival ...
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