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Musician's Guide To Facebook Live
Source:
HypeBot
Facebook Live has become an excellent way for artists to connect with fans via impromptu video sessions. Here Chris Robley details how artists can take their Facebook Live presence up a notch, with minimal tools tools needed. Re-post from CD Baby's DIY Musician blog, by Chris Robley Here’s the thing about Facebook Live: you can go live with nothing more than your phone! Hardly any toolkit needed at all. And if we’re going to learn a lesson from Steve Lacy, it’s to just start. Don’t wait ...
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Tech, Data, Music and Unintended Consequences
Source:
HypeBot
In this piece, Bim Ditson looks at the collision of the life a musician with the harsh realities of capitalism, the consolidation of power online, and the dangers of life on the road. Guest post by Bim Ditson from CASH Music I was asked to write about the consolidation of power online. After a number of months researching and learning about the complex forces and systems at work. I wrote a technical paper about Google, Facebook, and Amazon. The paper ...
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YouTube Launches Official Artist Channels
Source:
HypeBot
For a long time official artist channels were found only on label-owned Vevo, but all that is about to change, much to the delight of Google-owned YouTube, which will now allows artists to upgrade their channels to “official" artist channels. Guest post by Bobby Owsinski of Music 3.0 Up until now, official artists video channels were part of the record label-owned Vevo, much to the chagrin of Google-owned YouTube, but now the platform is fighting back by launching its own version of artist ...
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6 Essential YouTube Metrics Everyone Needs To Watch
Source:
HypeBot
Besides acting as a platform from which to showcase your content and allow your fans to access your brand, YouTube also has important analytics tools that offer artists important feedback on how viewers are reacting to the content they post. Here we look at six such metrics. Guest post by Allison Johnelle Boron of Soundfly's Flypaper Your YouTube channel serves many purposes. It gives you a platform to display dynamic content, from music videos to interview clips. It lets everyone from fans to industry moguls see ...
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How To Diversify Music Income Without Losing Your Mind
Source:
HypeBot
While many involved in the music industry may feel that they have one skill to bring to the table that they hope to make a living off of, a true entrepreneur must diversify their income streams, bringing in more revenue and allowing them to survive even through tough times. Guest post by Suzanne Paulinski from Soundfly's Flypaper If you plan on making a living from your music, then you plan on being an entrepreneur. While many DIY musicians envision themselves more like ...
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How To Land A Record Deal
Source:
HypeBot
While many emerging artists have chosen to eschew labels, there are still a number of advantages to having the backing of a traditional label. Here we delve into how artists can refine their approach when it comes to trying to land a record deal. Guest post by Simon Tam of Last Stop Booking Two of the best performing articles I’ve ever written were Unsolicited Music Demos: How to Get in the Door of a Record Label and Record Labels That Accept Unsolicited Demos. This ...
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How To Market College Gigs
Source:
HypeBot
When on tour, college towns can represent a great opportunity for artists looking to book shows, but attracting the college demographic carries with it its own set of challenges. Here we look at how to effectively market to a college audience. Guest post from the TuneCore Blog in collaboration with the students at Curb College of Entertainment & Music Business at Belmont University [Editors Note: The following is the first in a monthly series of a partnership between TuneCore and students at ...
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