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Press Release And Beyond: Mastering Event PR
Source:
HypeBot
While artists are likely to invest copious amounts of time and energy into building and maintaining their relationships with fans and sponsors, press often falls by the wayside. Media coverage is important however, and can often be your mealticket to a packed concert hall. Here we explore how to foster a positive and productive relationship with the press. Guest post by Rachel Grate of Eventbrite You work hard on maintaining relationships with your attendees and sponsors. But what about the ...
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Buying, Selling Music Merch: The Basics
Source:
HypeBot
Revenue from merch can be a fantastic way to supplement your income as a performing musician, with the additional bonus of providing free advertising. Here we look at the basics of getting into the merch game, from design to sale. Guest post by Matt Holland of Gigsalad As a performer, you’re always seeking out new ways to gain more potential clients. Buying and selling merch is a great way to advertise while providing you additional income. If you’ve never considered ...
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11 Ways To Get Hired For (Or Fired From) A Gig As A Freelance Musician
Source:
HypeBot
In the way of large-scale, logistically complex freelance performance, musical entrepreneur Ari Herstand breaks down eleven key components regarding how artists who are hired for a freelance gig should conduct themselves, particularly if they don't want it to be their last. Guest post by indie musician and author Ari Herstand of Ari's Take “From the point of view of the person doing the hiring, it is far better to contract with a competent player who has a great and professional attitude ...
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Music Minds Matter: Mental Health Support For Musicians
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HypeBot
In this article, the good people at 6/8 Music highlight Music Minds Matter, a UK based initiative which works to provide musicians with comprehensive mental health support, including advice, signposting, and professional therapeutic services. Guest post from the 6/8 Music Blog At 6/8 Music, we try to be more than just a record label. We are loud and proud in our pursuits to empower women, amplify marginalized voices, and break mental health stigmas. Inspired doesn’t even begin to cover our ...
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How To Connect With Millennial Music Fans: 4 Ways
Source:
HypeBot
One of the largest and most engaged market segments, millennial music fans are ripe to be marketed to. In this piece we look at four essential rules for making sure your next show or festival is packed to the gills with millennials. Guest post by Bill Leigh from Eventbrite Growth in the music industry is being driven by live music — and growth in live music is driven by millennials. They’re the largest generation by population, and some of the ...
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How To Find The Right Video Agency
Source:
HypeBot
As a musician, a video agency can do wonders for your career, whether it's a music video or live show, having well produced footage of your band out there can do wonders for boosting your public profile. Provided, that this, that you choose the right agency. Guest post by Jeanette Kats from the Symphonic Blog Picking a video agency can be daunting. Who should you choose, and what do you need to know? Well, for starters, this is an exciting time! ...
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Why Blogging Is Still A Powerful Tool For Musicians
Source:
HypeBot
As an indie musician, creating a blog may not be on the top of your priority list, writes Dave Kusek of the New Artists Model. But, a blog can actually be an incredibly powerful tool in your promotional mix! Let’s take a look at just how versatile a blog can be. Above all, your blog is a publishing platform that will let you serve your audience with frequent and regular content to tell your story, showcase your music, and expand ...
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5 Music Biography Must-Haves
Source:
HypeBot
Your artist bio is your opportunity to tell the world about yourself and who you are, but sharing can feel self-indulgent, and doing yourself justice can be a challenge for many artists. In an effort to make things easier, we look at five essential which every artist should be sure to include in any bio they put together. Guest post by Angela Mastrogiacomo from the TuneCore Blog Your bio is your story. It’s your opportunity to share a little piece of ...
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