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Email Is More Important Than Social Channels
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HypeBot
While it can be tempting to throw in your all with every shiny new social media platform that comes along, the stability and longevity of these platforms is notoriously unreliable, making a solid email marketing strategy with a good website to back it up the better way to go. Guest post by Jeremy Young of Soundfly's Flypaper We just launched a new online course with Bandzoogle called How to Create a Killer Musician Website, and made it free. Part of the reason we made it ...
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What Makes For A Great Musician Website?
Source:
HypeBot
For any band or artist, having a strong web presence is key to your success, particularly when it comes to your website. In this piece we look what components make for a good website, and how you can work to improve yours. Guest post by John Hull of Soundfly's Flypaper We’ve got a brand new free course, made in partnership with our friends over at Bandzoogle, called How to Create a Killer Musician Website. And in the process of making it, we spent a ...
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Why Every Indie Needs A Developer Ninja
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HypeBot
In this latest piece from indie.ninja, two industry experts with experience in both software development and the music business outline some important rules for successfully implementing effective project development into your work. Guest post by Constantinos Mavromoustakos and Ray Canapini of Indie.ninja There are many different jobs in the music industry, but knowing who to hire and when to hire them requires thought and planning. The needs and budgets of developing artists and labels aren’t the same as those for established ones. Making the ...
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Think About It: Alt Music Formats To Consider For Your Next Release
Source:
HypeBot
While streaming has certainly risen to become the dominant form of music consumption, physical formats aren't in the grave yet. Here we look at four different physical formats to consider next time you plan to drop an album or single. Guest post by Hugh McIntyre from the TuneCore Blog For the most part, people stream the music they love these days, but that doesn’t mean physical formats are dead! In fact, they still make up a sizable chunk of revenue when ...
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3 Ways Musicians Deal With Rejection, Take Action
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HypeBot
Rejection is never easy to deal with in any industry, and the fear of it can often hamper productivity. In this article Suzanne Paulinski explains how to overcome fear of rejection, and how to deal with it in a productive way. Guest post by Suzanne Paulinski from the TuneCore Blog The other day I stared at my computer, watching a cursor blink on a blank page in Microsoft Word for a solid 20 minutes. Have you ever experienced that? You set ...
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Can Jazz Help You Be More Organized?
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HypeBot
In this piece Jazz saxophonist Mike Casey explain the concept of mental flow in his music, and how getting into a deep zone of focus can positively impact both compositional and performative aspects of music. Guest post by Anthony Bartlett from the Evernote blog The night in early 2016 was cold and clear, but inside the small jazz club in Old Lyme, Connecticut, the atmosphere was warm and inviting. Standing on the low stage at one end of the room, saxophonist Mike Casey ...
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5 Ways To Win During Music's 'Moneyball' Moment
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HypeBot
A recent data-driven approach to artist discovery from the team at Instrumental has been receiving comparisons to Billy Beane's statistical approach to building a baseball team. Here we look at five ways those in the music industry can use this approach to their advantage. Guest post from the team at Instrumental This weekend’s Financial Times features Instrumental in an article titled ‘Music’s Moneyball Moment’, which explores the similarities between Billy Beane’s statistical approach to building a winning baseball side and Instrumental’s ...
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Importance Of Planning Your Next Music Release
Source:
HypeBot
In this piece Chris Robley breaks down why planning your release doubt matters more than ever, even as the way in which listeners find and consume music continues to change. By Chris Robley of CD Baby's DIY Musician blog Release dates matter MORE (and less) than ever before. On the one hand, since shelf space is no longer a factor in making music widely available, there’s less pressure to have a quick win with your new release. And — as I ...
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