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5 Reasons Offline Music Promotion Will Win Every Time
Source:
HypeBot
While much of the focus on marketing in the music industry is often put on online marketing, the real world can often be neglected, despite remaining one of the most effective areas of music promotion. Guest post by Michael Hahn of Landr By now, everyone knows how important it is to promote your music online. The new normal is spending a considerable chunk of time writing emails, posting on social media or sharing links to your new release. But there’s a whole world of promotion ...
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Musicians Launch Post-Brexit ‘Save Music’ Campaign
Source:
HypeBot
The newly launched Save Music campaign by the Incorporated Society of Musicians hopes to protect musicians post-Brexit by either maintaining their freedom of movement between countries or to introduce a special two-year working visa for them. The UK based ISM recently introduced the “Musicians and Brexit” report that highlights concerns of the association’s 9,000 members and the campaign follows an EU Select Committee report that recommends the introduction of a multi-entry visa for musicians and other creative industries. “For decades ...
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5 Marketing Strategies You've Been Missing Out On
Source:
HypeBot
The internet has fundamentally altered the way in which artists market their music, giving them a chance to reach fans and grow their base in way not previously possible. With so many opportunities, however, there may be some key marketing strategies you've been missing out on. Guest post by Alara Saygi of the Repost Network It isn’t recent news that the internet has changed the music industry for good. Technologies like file sharing, social media streaming, and eCommerce are allowing ...
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How To Apply Lean Startup Methodologies To Your DIY Music Career
Source:
HypeBot
In this piece from The Uptown Plug, they explore how to apply the strategy and methodologies of the 'Lean Startup' to an independent DIY music business career as we enter this exciting new time period in the music industry. Guest post from The Uptown Plug With the rise of digital platforms, streaming services, easy access to music production tools, music business knowledge and global connectivity, independent artists have more power now than ever to create music they love, build a fanbase around ...
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4 Most Important Twitter Practices For Artists In 2018
Source:
HypeBot
Twitter has been around for over a decade now, and has helped make or break many an artists career. Here we examine which practices have allowed artists to find success on the platform, and will likely continue you to do so for the near future. Guest post by Hugh McIntyre of TuneCore [Editors Note: This article was written by Hugh McIntyre.] In the decade or so since Twitter launched, exciting updates have come and gone and careers have been made and lost ...
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How To Get Your Songs Placed In Movies And On TV
Source:
HypeBot
Landing your song in or show or film can have a far reaching range of benefits for artists, both in terms of financial gain and notoriety. So what are your options when it comes to sync licensing, and what are the steps to take in order to get your songs these coveted placements? Guest post Annabelle Short Music sync licensing, the process of getting placements for your songs in Movies and on TV, has a range of benefits for you as ...
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Checklist To Decide If Your Album Is Release Ready
Source:
HypeBot
Once you've put the finishing touches on your crisp new album, you're doubtless going to be eager to release it to the world, but before you do, take some time and make sure you have these six elements in place to ensure your release is a success. Guest post by Angela Mastrogiacomo of the Symphonic Blog So you’ve just recorded an incredible new EP or album and you’re dying to get it out into the world. After all, this is ...
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The S.T.A.G.E.S. Of Email Marketing [Part 4]
![The S.T.A.G.E.S. Of Email Marketing [Part 4]](https://s3.amazonaws.com/allaboutjazz/photos/news/220f8a354479f606e611e163bc8045a9.jpg)
Source:
HypeBot
In this third part of a multi-part series on the break down of the ins and outs of email marketing, Cheryl B. Engelhardt looks at combining the middle two S.T.A.G.E.S. of Awareness and Gathering, and tackling them together. Guest post by Cheryl B. Engelhardt of the TuneCore Blog In this fourth part of the S.T.A.G.E.S. of email list series, I’m combining the A. and the G.: awareness and gathering, or growth. You may recall, S.T.A.G.E.S. stands for Strategy, Technology, Awareness, Gathering, Engagement, and Sell. Awareness and ...
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