Warner's Nashville is looking for an answer by dividing Blake Shelton's Hillbilly Bone" as a Six Pak," a 6 song album of new material to be released on March 2 followed by another six-song release in August. Pricing, which could be the key to the experiment's success, is not yet available.
Warner Music Nashville SVP of Sales & Marketing Peter Strickland told Billboard that the Six Pak will enable artists to deliver music to [fans] on a much more regular basis at a value price package."