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Career

What It's Like To Tour As An Unestablished Band

What It's Like To Tour As An Unestablished Band

Source: HypeBot

While many non-musicians think of touring as one of the more glamorous aspects of an artist's career, the reality for most musicians is radically different, but while financial destitution and massive tedium await the unestablished artist hitting the road for the first time, the experience can still be incredibly rewarding. Guest post by Patrick McGuire of TuneCore [Editors Note: This article was written by Patrick McGuire.] When non-musicians think of bands on tour, they typically conjure up scenes of crowded venues, ...

Career

Ari Herstand On Digital Distributors, Spotify Listeners and More [Music Biz Weekly Podcast]

Ari Herstand On Digital Distributors, Spotify Listeners and More [Music Biz Weekly Podcast]

Source: HypeBot

Musician, author and artist advocate Ari Herstand visits with Jay Gilbert on the Music Business Weekly Podcast to discuss digital distributors, Spotify listeners and his book ‘How To Make It in the New Music Business: Practical Tips on Building a Loyal Following and Making a Living as a Musician.’ The pair discussed his two articles: 1. CD BABY, TUNECORE, DISTROKID, AWAL, DITTO…WHO IS THE BEST DIGITAL DISTRIBUTION COMPANY FOR MUSIC 2. HOW THIS ARTIST GREW TO 500,000 MONTHLY SPOTIFY LISTENERS ...

Career

Cover Songs As A Marketing Asset

Cover Songs As A Marketing Asset

Source: HypeBot

For developing artists, cover songs can be an incredibly valuable marketing asset. Instantly recognizable hits or cult classics can help bridge the divide between an artist and a potential fan who might be otherwise unfamiliar with the artist's material. Guest post by Jake Udell of Art of Manager Cover songs seem to be an underutilized marketing asset for developing artists. They have instant familiarity. If you take a song and flip it in an entirely new direction aligned with an ...

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Career

How Data Metrics Work For Independent Artists

How Data Metrics Work For Independent Artists

Source: HypeBot

While social media platforms offer artists a convenient method for contacting and advertising to fans, these sites also provide valuable marketing info behind the scenes on the demographics of visitors and other helpful data-driven insights. Guest post by Carter Wilson of the Berklee College of Music: Music Business Journal Introduction Since the rise of social media and other online platforms like YouTube and Facebook, artists have been able to reach their audiences with more ease and efficiency than ever thought ...

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Career

Learning How To Fail: An Essential Part Of Success In The Music Business

Learning How To Fail: An Essential Part Of Success In The Music Business

Source: HypeBot

While some artists may like to believe that they're music industry career will hold nothing but success story after success story, the reality is that finding your feet in an incredibly challenging and competitive business requires that you first learn how to fail. Guest post by James Shotwell of Haulix “I have not failed. I’ve just found 10,000 ways that won’t work.” – Thomas Edison As much as you may like to believe your career in music is infallible, or that you ...

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Career

PosterMyWall Offers Low Cost Graphic Design Toll with 80,000 Templates

PosterMyWall Offers Low Cost Graphic Design Toll with 80,000 Templates

Source: HypeBot

PosterMyWall offers a low cost d.i.y. graphic design tool to create everything from gig poster and flyers to custom images for social media, album covers and even video teasers. Its secret sauce is ease of use along with 80,000+ customization templates. Payment is based on use- usually just $2-$5 to use a template- rather than an ongoing monthly subscription. PosterMyWall has offers templates for both digital and traditional marketing.  Create a sweet album cover for your newest releases, featuring your ...

Career

Fans Want To Hear Your Narrative: Building A Story For Your Music Career

Fans Want To Hear Your Narrative: Building A Story For Your Music Career

Source: HypeBot

When trying to promote yourself as an artist, it can be easy to fall into the trap of focusing exclusively on social media and the promotion of your latest release, for while this is certainly important, too many artists neglect the development of their personal narrative, and the crafting of an image that's compelling to fans. Guest post by Chelsea G. Ira of the TuneCore Blog When it comes to promoting your music, it’s easy to focus on social media, ...

Career

Music Management Commissions - What's Fair?

Music Management Commissions - What's Fair?

Source: HypeBot

While managers in the music business have always has a lot to do with an artists' success, never have they made or broken an artist more than in the current music economy, and never have they had to work harder- so what is a sustainable business model for managers in the modern music industry that still fairly compensates them? Guest post by Jake Udell of Art of Manager “Power has shifted in the music industry, and a large share of ...


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