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Career

3 Reasons A Streaming Platform Will Reject Music

3 Reasons A Streaming Platform Will Reject Music

Source: HypeBot

As music streaming's heavy hitters start to get into the distribution business, some artists are getting kicked to the curb, and left wondering why their music didn't make the cut. Here we look at some of the main reasons your music might be getting rejected by major streaming platforms, and what you can do to fix it. Guest post by Bobby Owsinski of Music 3.0 There are more and more ways to get your music on a popular streaming platforms ...

Career

How To Compose A Great, Attention Grabbing Press Release

How To Compose A Great, Attention Grabbing Press Release

Source: HypeBot

Even if you have all your ducks in a row when it comes to your social media presence and your website, press releases can often end up taking a back seat when it comes promoting your latest release. A solid, attention-grabbing press release is critical to a successful release strategy, however, as Angela Mastrogiacomo here explains. Guest post by Angela Mastrogiacomo from the TuneCore blog Odds are you know about the importance of a well engaged social media presence, a set of ...

Career

Sofar Sounds Adds $25M While Musicians Make $100 A Show

Sofar Sounds Adds $25M While Musicians Make $100 A Show

Source: HypeBot

Sofar Sounds has announced $25 million in new funding led by Battery Ventures and Union Square Ventures with participation from existing investors Octopus Ventures and Virgin Group. That brings total investments in Sofar to $31 million. Three months ago, former Spotify and The Echo Nest executive Jim Luccesse was name Sofar CEO.  “It’s absolutely mind-blowing," said Sofar dounder Rafe Offer, “and I’m excited for the opportunity this creates for Sofar to grow, creating new products for artists and tools for ...

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Career

5 Things Your Email Press Release Must Have

5 Things Your Email Press Release Must Have

Source: HypeBot

When it comes to emailing press releases, acting as your own PR team makes an already challenging task even harder, and if you're hoping for industry gatekeepers to even give you the time of day, there are five essential things you absolutely need to be sure to include. Guest post by Hugh McIntyre of the Symphonic Blog One of the hardest things when it comes to sending emails to the press is simply getting them to open the messages. Then, ...

Career

How To Prepare To Release New Music [Ariel Hyatt]

How To Prepare To Release New Music [Ariel Hyatt]

Source: HypeBot

Many artists spend so much time and energy writing and recording their music, that they almost ignore the essential steps needed to prepare for and launch its release. Veteran music publicist Ariel Hyatt has created a template to help artists avoid this crucial mistake.  By Ariel Hyatt of Cyber PR I was recently invited by the New Orleans Jazz & Heritage Foundation to give a masterclass all about how to prepare for and launch a new release. This class applies ...

Career

Creative Ways Of Engaging With Your Fanbase

Creative Ways Of Engaging With Your Fanbase

Source: HypeBot

The accessibility of social media has made it easy for artists to fall into to much of routine when communicating with their fans and get lost among the herd of other bands and artists out there trying to make their mark. Here we look at some creative ways that artists can engage their base that will help them stand out. Guest post by Evan Zwisler of the Symphonic Blog There are so many ways to engage with your fans that ...

Career

Rules For The High Road To Music Success

Rules For The High Road To Music Success

Source: HypeBot

Long term planning and careful preparation goes a long way toward achieving success in music. Erin Frankenheimer, Manager, Entertainment Relations at TuneCore looks at three guideposts to help artists navigate the music industry's choppy waters. Guest post by Erin Frankenheimer Manager, Entertainment Relations at TuneCore Most independent artists know that success doesn’t happen overnight. They see that thoughtful planning and preparation, doing the hard work and treating people with respect pay dividends. As a helpful reminder, I’ve put together three simple ...

Career

The Almighty Record Deal

The Almighty Record Deal

Source: HypeBot

Love it or hate it, a record deal is a big deal, and while it may only be words on a page, those words can ultimately make or break your career. Here we break down the ins and outs of what's in a record deal, and what red flags you need to be on the lookout for. Guest post from AWAL The almighty record deal — sought after, vilified, ever-evolving — boils down to words on a page, and those ...


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