Fred Seibert

Fred Seibert on the MTV Logo

Source: JazzWax by Marc Myers
August 1, 2011

MTV turned music inside out on this date 30 years ago. On August 1, 1981, the 24-hour music channel not only added a powerful visual component to rock but also helped usher in a third pop British Invasion that influenced virtually all forms of music and music videos in the 1980s. By extension, MTV created a new appetite for music sales. Before MTV, rock, pop and soul were radio and record affairs. For a visual look at your favorite artists, ...
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