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Musician

Michael Lake

Born:

At the age of 8, piano was Michael’s first instrument. The egg timer was set by his mother for 30 minutes every day atop the small spinet piano in the living room. Regardless of other goings on tugging at Michael’s interests, piano practicing always came first. At age ten, Michael discovered the trombone. No longer did practicing need to be mandated. Playing trombone would become his favorite activity fueling a passion that would last a lifetime.

Michael attended Arizona State University where he studied with renowned jazz educator Dan Haerle. It was at ASU where he first saw an alto trombone, the odd instrument he would play for the rest of his career. His trombone teacher at ASU, a graduate assistant named Kevin Hedges owned an alto and first introduced it to Michael. Professionally active and pursuing a jazz performance degree, abandoning the tenor trombone in favor of this beautiful instrument of clarity and efficiency was not a practical move. Nonetheless, Michael was determined to make it his musical voice.

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Article: The Reluctant Marketer

What Is The Purpose Of Your Website? Part 3

Read "What Is The Purpose Of Your Website? Part 3" reviewed by Michael Lake


Part 1 | Part 2 | Part 3 This series of articles on websites assumes that one reason you have a website is to grow your audience of fans. As I've written before, there are lots of good reasons to own a website. The purpose of the site might be to draw more people ...

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Article: The Reluctant Marketer

What Is The Purpose Of Your Website? Part 2

Read "What Is The Purpose Of Your Website? Part 2" reviewed by Michael Lake


Part 1 | Part 2 | Part 3 In my previous article--part one of a series on websites--I mentioned three different types of websites for specific purposes. In this part, we'll look at how best to satisfy your online goals as a jazz musician. Earlier, we looked at three basic types of ...

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Article: The Reluctant Marketer

What Is The Purpose Of Your Website? Part 1

Read "What Is The Purpose Of Your Website? Part 1" reviewed by Michael Lake


Part 1 | Part 2 | Part 3 What is the purpose of your website? Your website might have been created years ago when its purpose was simply to have one because 'everybody has to be online.' But here you are in 2023 and simply being online is no longer its own purpose. In ...

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Article: The Reluctant Marketer

Your Marketing Mindset and Hustle

Read "Your Marketing Mindset and Hustle" reviewed by Michael Lake


Being a good jazz musician is not enough. Your thousands of hours put into developing your craft, honing a unique musical voice, and discovering how to make meaningful music over keys and chords are now table stakes. Growing your audience and income requires more. The infrastructure you once relied on for career success is ...

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Article: The Reluctant Marketer

How To Think About Your Personal Brand As A Jazz Musician, And Why It Matters

Read "How To Think About Your Personal Brand As A Jazz Musician, And Why It Matters" reviewed by Michael Lake


In the mid-1970s, baseball legend Joe DiMaggio became the spokesman for the coffee maker Mr. Coffee. On the day of one of their commercial shoots, the producers of the Mr. Coffee commercial asked DiMaggio to wear a shirt displaying their logo. The baseball legend refused, insisting on wearing his own clothes instead. He then took a ...

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Article: The Reluctant Marketer

Musicians: How To Give Yourself A Well-Deserved Raise

Read "Musicians: How To Give Yourself A Well-Deserved Raise" reviewed by Michael Lake


How much money should you charge? This is a difficult question for musicians selling their playing, sheet music, CDs, tickets, instruments, books, merchandise, or teaching. If you want more people to buy from you, what is that perfect price that will attract more buyers and give you a greater return for your efforts?

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Article: The Reluctant Marketer

Are You A Reluctant Marketer?

Read "Are You A Reluctant Marketer?" reviewed by Michael Lake


I don't think I've ever met a musician who was not a reluctant marketer. A reluctant marketer is my term for someone who recognizes the need for self-promotion, but regrets and often resents that need. “Why do I need to convince people to buy from me? I just want to put my albums, performance ...

Album

Fratras

Label: Self-Publlished
Released: 2022
Track listing: The Crimson Collop Bartok Selections from Duos for Violins Lossafunk! Bach Concerto for Two Violins Largo ma non tanto Melissa Empty Boxes Rumble on 6th Street Fratres Telemann Sonata No. 6 Cashmere The Hitch Hiker Below 10th Street Bicinium Musica a due voci Fantasie Devils & Angels Chief and Frank

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Article: Interview

Dave Liebman: Placing Free Jazz and the Avant Garde in Musical and Historical Perspective

Read "Dave Liebman: Placing Free Jazz and the Avant Garde in Musical and Historical Perspective" reviewed by Victor L. Schermer


Like free jazz, this interview arose spontaneously from an informal “how are you doin'" telephone conversation between saxophonist Dave Liebman and All About Jazz contributor Vic Schermer. Schermer phoned Liebman to compliment him on his new e-book The Art of Skill: Establishing the Mindset for Unleashing the Music Inside You published by Michael Lake, and how ...


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