Content by tag "HypeBot"

NEWS: MUSIC INDUSTRY

How Does The Money Flow From Music Streaming To Artists, Music Industry?

How Does The Money Flow From Music Streaming To Artists, Music Industry?

Now accounting for 75% of total music industry revenue, there's no denying that streaming is now the dominant form of music consumption. That said, one question continues to plague the industry: where is all that revenue going, and how can artists get their hands on it? Here, we breakdown step by step where the money is ...

NEWS: MUSIC INDUSTRY

Deezer Signs With Targetspot, Flirts With IPO

Deezer Signs With Targetspot, Flirts With IPO

Deezer, has signed a two year deal with Targetspot, the digital audio ad platform, to be the exclusive seller of the music streaming service's audio advertising inventory in five countries. Targetspot will sell Deezer’s audio ad inventory in the United States, Canada, The Netherlands, Spain and Italy. Deezer has 14 million monthly active users in 180 countries. “It ...

NEWS: MUSIC INDUSTRY

Music Piracy Continues To Dip Dramatically, But The Industry Is Loathe To Admit It Because It Ruins The Narrative [Op-Ed]

Music Piracy Continues To Dip Dramatically, But The Industry Is Loathe To Admit It Because It Ruins The Narrative [Op-Ed]

In this op-ed, Mike Masnick reveals how better-authorized services have, in contrast to increased legal enforcement, been incredibly effective at reducing online piracy, but that the music industry is choosing to ignore the numbers in favor of a different narrative. Guest post by Mike Masnick of Techdirt This was wholly predictable, of course. Back in 2015, we released ...

NEWS: MUSIC INDUSTRY

Publishers Are Driving A Full Stack Music Revolution [MIDiA's Mark Mulligan]

Publishers Are Driving A Full Stack Music Revolution [MIDiA's Mark Mulligan]

As the value of music publishing catalogs have multiplied, so have the ways in which forward-thinking companies like Downtown, Round Hill, Kobalt, ole/Anthem, Primary Wave and Create Group monetized those catalogs, says MiDiA entertainment industry analyst Mark Mulligan. By Mark Mulligan of MIDiA from the Music Industry Blog Music publishing catalogs are gaining momentum fast as an asset ...

NEWS: CAREER

Beyond The Video: Fan Engagement On YouTube

Beyond The Video: Fan Engagement On YouTube

While many artist's focus on YouTube's ability to deliver music and videos to their fans, the video sharing platform has a plethora of other offerings beyond this that can be invaluable resources for keeping your fanbase up to date on your activity, as well as gaining the attention of channels an communities that mesh well with ...

NEWS: CAREER

How To Begin Booking Your Own Local Gigs

How To Begin Booking Your Own Local Gigs

Moving from creating music in your bedroom or garage to playing in front of live audience can seem like a massive leap to make, both emotionally and logistically, but is nonetheless an important step to take. Here we look at some important tips for artists looking to book a local show for the first time. Guest post ...

NEWS: MUSIC INDUSTRY

Five Vectors Raises $1M To Connect New Artists with Gaming

Five Vectors Raises $1M To Connect New Artists with Gaming

Five Vectors, a start-up that works with emerging artists to produce music for gaming audiences has raised $1 million in seed funding, led by BITKRAFT Esports Ventures. BITKRAFT has been on a spree of investments in esports-related projects this year including Strafe’s esports hub, Ready’s esports platform, Tonk Tonk Games’ competitive fighting game, as well as new MMO ...

NEWS: MUSIC INDUSTRY

Ticketing Exchange Platform Lyte Adds $15M In Funding

Ticketing Exchange Platform Lyte Adds $15M In Funding

San Francisco based ticket exchange platform Lyte has secured $15 million in Series A financing to drive the development of the platform and scale operations. Jackson Square Ventures was joined by Industry Ventures, Accomplice Ventures, and Correlation Ventures to close Lyte’s latest funding round, alongside entertainment and technology industry insiders including Bernie Cahill and Greg Suess’s Activist ...

NEWS: CAREER

Why You Should Focus on Booking Local Gigs

Why You Should Focus on Booking Local Gigs

We all want to move on to big regional, national, or even international tours. But, it’s a mistake to rush into touring too quickly and skip out on booking local gigs. I have always been a believer in starting your career in a central place, like your hometown or a town nearby that would be conducive ...

NEWS: CAREER

Data Metrics for Indie Musicians: What Role Do They Play?

Data Metrics for Indie Musicians: What Role Do They Play?

Thanks to the ubiquity of social media and streaming, artists have been given new ways to reach their audiences at the literal click of a mouse. But these platforms offer artists more than just easy access to fans. Each one harbors a goldmine of data. Guest post by Carter Wilson from Berklee College of Music: Music Business ...