I'm a fanatical jazz fan, aspiring bassist and I work as a marketing researcher to
pay for concert tickets.
With extensive writing, analytical and reporting credits to my name, my main role
is understanding people on a deep level to advise clients regarding how best to
innovate, develop and roll-out products and services that actually make sense.
This ranges from finding out why people order the drinks they do to
understanding why someone would buy audio equipment that costs thousands of
Like John Coltrane, I believe that our origin in the universe is linked to our place
in the universe -- we came from stardust and should shine like a star as much as
My personal passions include spreading my love of jazz, jazz musicians and
ensuring that this art form continues as a healthy cultural and heritage art form.
My Jazz Story
I love jazz because it moves my mind and my soul.