Home » Jazz Articles » In The Biz » How to Know if You Need A Publicist?

653

How to Know if You Need A Publicist?

By

Sign in to view read count
This is the 4th column in this new series for All About Jazz. The goal is to assist independent artists in understanding how the media works and how best to work with the media to achieve the desired result: coverage! I hope you will let me know if this information is helpful and if there is anything in particular you would like me to cover.

  • You don't know how to implement a media outreach campaign.
  • You don't have any time to conduct a media campaign.
  • You have no interest in reaching out to the media.
  • You don't know who the appropriate media are to reach out to.
  • You know who the right media are but don't know how to find them, get updated contact information, etc.
  • Your label is not giving your release much—or any—publicity support either through in-house PR or contracted PR help.
  • You think you need some help putting an interesting, updated press package together.
  • You want more exposure for your work on a local, regional, national and/or international level.
  • You want to change your image using media attention for a new project, etc.
  • You want the additional impact of publicity for your project, CD, tour, event, etc.


  • Thanks for reading!

Comments

Tags


For the Love of Jazz
Get the Jazz Near You newsletter All About Jazz has been a pillar of jazz since 1995, championing it as an art form and, more importantly, supporting the musicians who create it. Our enduring commitment has made "AAJ" one of the most culturally important websites of its kind, read by hundreds of thousands of fans, musicians and industry figures every month.

You Can Help
To expand our coverage even further and develop new means to foster jazz discovery and connectivity we need your help. You can become a sustaining member for a modest $20 and in return, we'll immediately hide those pesky ads plus provide access to future articles for a full year. This winning combination will vastly improve your AAJ experience and allow us to vigorously build on the pioneering work we first started in 1995. So enjoy an ad-free AAJ experience and help us remain a positive beacon for jazz by making a donation today.

More

Jazz article: Matthew Shell: Making Art with Substance
Jazz article: Roberta Piket: Focusing on the Music
Jazz article: Artist Roundtable: Where's the Money?
Jazz article: David Longoria: Embracing Innovation

Popular

Get more of a good thing!

Our weekly newsletter highlights our top stories, our special offers, and upcoming jazz events near you.