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David Geffen
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Though not always the most popular figure in rock music -- just ask Jerry Wexler, who called him a greedy agent, or writer Fred Goodman, who went to great lengths to pan him in a book about the music industry -- David Geffen has nevertheless been one of the most important figures in the corporate rock world of the last 30 years. He is responsible for guiding the careers of such big-name acts as Crosby, Stills, Nash and Young, Laura Nyro, Jackson Browne and the Eagles, believing in the artists when few others did. Geffen is also believed by some, however, to be the definitive figure in shaping the greed and excess of the music industry during the '70s, the shark who changed the priority from music to money