All About All About Jazz
Moreover, AAJ took advantage of the global reach of the Internet to take jazz to every corner of the planet. Or at least, every corner of the earth that had Internet access and wasn't using it solely to collect pictures of cash-strapped coeds in various states of undress. From Australia to Italy to India (changing planes at least twice in Atlanta), AAJ brought jazz to places that had previous considered the pinnacle of American culture to be Roadrunner cartoons (Wile E. Coyote and Acme representing the doomed obsession of the consumer culture, the Roadrunner representing America's love of speed and excess, and the whole intellectual circle-jerk representing a lot of folks with too damned much time on their hands).
With the growth of AAJ as an international phenomenon, Ricci saw the opportunity to build his creation into an engine of economic progress to the betterment of jazz. To that end, he incorporated partnerships with several online retailers to provide almost everything the jazz fanor even the neophyte?could desire. CD's, posters, t-shirts, books, etc., could all be had from one central location. Ricci created a virtual Wal-Mart of jazz, except without the elderly greeter and no teenagers blasting rap and doing donuts in the parking lot.
As AAJ grew into a multi-headed Hydra, Ricci adjourned himself to his palatial estate in suburban Philadelphia to contemplate not only what his creation had developed into, but what it could yet become. He envisioned AAJ print newspapers in most major cities in the U.S., an online bulletin board for jazz fanatics to exchange thoughts and ideas, a chain of AAJ-themed all-you-can-eat catfish buffets, and an invincible zombie army that would hunt down and eat anyone with a top forty single until jazz is restored to its rightful place in American culture and the mathematical probability of there ever again being another "Who Let the Dogs Out" falls down into the range of statistical anomaly.
His able assistant, Ted the Wonder Dog, at his side, Ricci was able to make the first two goals into realities. With expert help from native Southerners C. Michael Bailey and myself, the catfish buffet is taking shape as we speak (while other jazz sites still try to peddle baked tilapia filets, which is so nineties). And molecular biologist/Managing Editor Nils Jacobson, borrowing heavily from Amway's methods, has almost perfected the formula to raise the dead and turn them into willing slaves. Senior Editor Chris Slawecki , heir to the throne of Poland as soon as they find it (the last anyone remembers, the throne was placed in storage after the reign of Stanislas II in 1795 and replaced with a futon because it didn't seem as "la di da"), is currently spearheading AAJ's planned invasion of France , but you aren't supposed to know about that just yet.
AAJ's position as the authoritative place for jazz on the Internet secured in only eight short years, Ricci and crew look forward to the next eight years with relish (it was all that was left in the refrigerator after the weekend). From here, the possibilities are endless. As the world becomes increasingly digital, and the Internet continues the transition from novelty to necessity, AAJ is poised to be the most positive happening in jazz since Alice Blair let John Robert Coltrane round third base with no intention of throwing him out at the plate.
On behalf of everyone at AAJ, we'd like to thank you for your support and wish you the happiest of holidays. Till next month, exit to your right and enjoy the rest of AAJ.
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