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Brad Tolinski: Jimmy Page is a Complicated Interview

By Published: October 19, 2013
AAJ: What is your take on other books about Zeppelin?

BT: I've read a lot of them, and I think most of them are fine. I haven't found much original thinking about the band in almost any of them, and most tend to put too much emphasis on the sensational aspects of the band. Anybody can have sex and do drugs, but very few people can write something like "Achilles Last Stand." The music and creative process is what's truly interesting. That's what I tried to focus on.

AAJ: There is an influx of music biographies and autobiographies. How do you see the relationship between popular music and literature? How do these two different creative practices interact?

BT: I think due to social media our current culture is more interested in real human behavior than building icons. That's why the current spate of superhero movies make their characters flawed in some substantial way. If you notice, in my book, I didn't focus on the myth, I focused on the very real sweat and blood process of creation.

AAJ: Journalism and writing have changed considerably over the past few years. What, do you feel, could—or should—be new forms and formats for music journalism?

BT: While it is true delivery systems are changing, the essentials remain the same. Good stories rendered vividly will always have a place in the world, and people will pay for it.

AAJ: The music industry has been shifting dramatically in recent years, and so has the world of the print and publishing. What do you see for the future music biography writing?

BT: The question is, will there be anybody worth writing or reading about? To be real honest, I'm not really sure where it's all going. I've got a few new ideas for future projects that people seem enthusiastic about, so I think things are okay. But people are going to have more options in how they want to consume it. A tablet version does figure prominently into my next book, and I welcome the possibilities. If writers and entertainers embrace the future as presenting new creative opportunities, they'll do just fine.

Photo Credit

Page 1: Ross Halfin

Page 2, 3: Brian Rasic

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