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Take Five With...

Take Five With Mark Rapp

By Published: May 14, 2009
What are some of the essential requirements to keep jazz alive and growing? There's a myriad of ways to boost audience numbers—a key component to growing jazz. From attention to the finer details like clubs getting the lighting and sound right, waiting staff not wiping down tables on the last song, indicating "we want you out and fast," musicians taking on more promotional responsibilities, creative double billings; e.g. Branford plays with the Grateful Dead and Hootie and the Blowfish.

It provides the opportunity for jazz elements to be heard by massive audiences who gain positive associations of jazz and their favorite bands. Festivals should utilize online technologies and iPhone applications (look at what the Masters Golf Tournament did this year—live video streaming right on the iPhone for free!). These are just a few examples that will engage a broader demographic and support the jazz industry.

What is in the near future? Shows in California (Sonoma Jazz Festival and Yoshi's), Europe (Jazz Time International Festival Rijeka 2009, Croatia; Jazzland Club, Vienna), New York (opening for Maceo Parker) and more.

My debut release, Token Tales has been doing fantastically. It charted #20 on the Jazz Week Jazz Charts and the sales have been good. In this economy, they've been great!

I just recently recorded arrangements of Billy Strayhorn music with Don Braden, Gerald Clayton, Sachal Vasandani, Rene Hart and Greg Gonzales. It was a killer session and I'm telling you, you haven't heard such hip and unique arrangements of Strayhorn before. Look for this record to come out later in the year.

By Day:

Practice trumpet, practice golf, drink wine.

If I weren't a jazz musician, I would be a: PGA Tour Player.

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