Advertising at All About Jazz is the most efficient way to reach jazz readers online. You can promote a new CD to the world or you can promote an upcoming concert date to a specific geographic location. AAJ allows you to target readers by metro region both in the United States and abroad.
Steps to advertising at All About Jazz
Establish your budget.
Select the 300x250 pixel medium rectangle ad space for new album releases and the 728x90 pixel leaderboard and the 300x600 pixel wide skyscraper ad space for live events.
You determine your campaign's start date and end date (we require at least 24 hours notice to prep and launch your campaign)
All About Jazz will recommend an ad designer if necessary.
Once your order is placed, All About Jazz will email you a link to your invoice.
Once we receive your banner, All About Jazz will build your campaign and schedule it for launch.
More about advertising at All About Jazz
Our accounting is 100% transparent. You can track banner impressions served, track click-throughs, view your click-through rate and generate reports through Google Ad Manager.
Web-based advertising achieves superior results: (a) you have an unlimited audience (b) you can monetize and mobilize click-through traffic (b) your ads will be seen (c) you can monitor the effectiveness of your campaigns.
All About Jazz offers industry standard sized ads: 728x90 pixels, 300x250 pixels, 300x600 pixels and 200x90 pixels, and supports several formats like animated GIFs, Flash and rich-media.
All About Jazz campaigns will generate anywhere from 3x to 24x industry average click-through rate.
Value a banner impression. All About Jazz ad sizes are significant (728x90 pixels, 300x250 pixels and 300x600 pixels) and we give you ample space to communicate your message and brand your product.
All ads are sold on a CPM (cost per thousand page impressions) basis. Rich-media ads incur a 30% CPM markup. Geo-targeted (local) ads also incur a 30% CPM markup.
All About Jazz has leading Alexa.com and comScore rating on the jazz web.
For more helpful hints on how you can freely promote yourself, promote your music, and drive traffic to your website, see our All About Jazz's Promotional Opportunities for Musicians page.
All About Jazz is the leading and longest running jazz music website, attracting both enthusiasts and industry professionals since 1995.
A daily resource of impressive depth and breadth, All About Jazz aggregates, publishes and syndicates a variety of jazz-oriented content daily and is committed to raising the awareness of jazz's cultural significance and historical legacy while actively celebrating the creative leaders of today.
All About Jazz is the highest ranked jazz music website and has received “best of the web” designations from the New York Times, Los Angeles Times, Wall Street Journal, Time Magazine, Forbes, and the BBC.
Banner = ad.
Impressions = The number of times a banner was seen by a reader.
CPM = cost per one thousand banner impressions shown. So, a $350 purchase at a $10 CPM buys you 35,000 banner impressions.
Global = banners viewed by all readers.
Local = banners viewed by readers in a specific region (e.g. New York)
CTR (Click Through Rate) - The percentage of banner impressions that resulted in a click through.
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