But Watune's departure from flat fee digital distribution also comes just days after sector leader TuneCore got it biggest competition yet. Last week European distributor Zimbalam moved into the U.S. with a very competitive offering; and on Friday, ReverbNation expanded its flat fee offering with more outlets tied to their expanding suite of marketing tools.
An ongoing need to find cost savings as well as growing belief that marketing functions can be delivered outside of the distributor, will continue downward price pressure both for flat fee and percentage based music aggregators.