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David Guetta
While there are many talented artists who achieve stardom and global popularity, few have such enduring and palpable influence as to reshape the dynamic of the entire music industry. Perhaps the greatest element of David Guetta’s illustrious story is not simply his countless personal successes, but his wider game-changing approach. From making dance music and DJ culture more of a viable and legitimised commercial success than ever before to finally uniting the worlds of electronic and urban music, the repercussions of his visionary attitude cannot be underestimated.
David has established himself as arguably the world’s biggest and most successful DJ of all time by fusing dance music with urban artists. By teaming up with some of the biggest names in hip hop and R&B, and reinventing their sound for the electronic dancefloors, Guetta created pop alchemy. The ensuing hits such as ‘I Gotta Feeling’ with Black Eyed Peas, ‘When Love Takes Over’ with Kelly Rowland and ‘Sexy Bitch’ with Akon propelled him to superstardom. They also set a new template for the sound of commercial radio. This was instrumental in turning electronic music into the biggest youth movement since hip hop.
Of course, his own groundbreaking accomplishments cannot be overlooked either. 50 million album and single sales; over 10 billion YouTube and Spotify plays; numerous #1 singles and Platinum and Gold certifications across the globe; two Grammys for Best Remixed Recording and four further nominations; one of the most successful club nights Ibiza has ever seen; one of the biggest social media followings of any DJ/producer; the first DJ to be on the cover of Billboard, the list goes on and on and on…
With all his success as a chart-topping producer, it’s all too easy to forget about his hallowed heritage as a highly respected DJ. Promoting raves in his native Paris with nothing more than photocopied flyers, he rose through the influential ‘French touch’ era that saw the likes of Daft Punk come to fame, but was soon forging his own path through the dance music scene. Whether he’s playing at one of his residencies at XS and Encore in Las Vegas or Ushuaïa Ibiza or playing mega festivals like Tomorrowland (where he has performed since its first year) and Ultra Music Festival, he never forgets those humble roots. His ‘classical’ training in the art of mixing combined with his enduring appeal and continual relevancy ensured him the #6 spot on the DJ Mag Top 100 and a Billboard award for Top Dance/Electronic artist most recently.
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