If you are not a member of "the industry," you've probably never heard of Don Lucoff. If you are a member of "the industry," Don, Brad, Diana, and the other folks at DL Media are probably as familiar as members of your own family. DL Media handles the publicity for the most prominent labels in this music. Blue Note trusts DL Media with their artists and so the opinion of DL Media is pretty important in terms of how Blue Note artists like Greg Osby, Joe Lovano, and Kurt Elling will be presented to you, the viewing and listening public. So when DL talks, I would listen. As always, it is brought to you unedited and in his own words.